Wednesday, November 26, 2014

Happy Thanksgiving from Amelia, Inc.

Things I am thankful for:


  1. Not living in Ferguson, MO
  2. Having a dog that appreciates my cooking
  3. For the birds that had to give up their feathers for my down coat that keeps me warm here in Chiberia. 
  4. For the puny 17-year old in a puny black Chevy, who tried to race me today leaving Trade Joe’s parking lot.
  5. For the darkened windows so that the 17-year old couldn’t see that he was racing with a middle age woman in fleece pants and slippers.
  6. For the pop-musicians teaching my kids how important it is to appreciate your own body. Especially the rear end has gotten a lot of attention lately.
  7. For my health insurance company making any shopping of Christmas presents impossible = Less stress. They just informed me that my doctor isn’t part of their network, so I have to pay the invoice at 100%.
  8. For the neighbor who reminds me of warmer days by mowing his lawn even now when the grass is frozen. 
  9. For that same neighbor to have given me a fantastic business idea about electric leaf blowers: Apparently the leaves in his yard need to be blown every day, several times a day, especially early in the morning.
  10. For my health club membership, so that I can truly appreciate what plastic surgery can do these days, and showing me that yes, one can work out in a sauna.
  11. For all the people working in the health care industry that walk into coffee shops, restaurants and grocery stores wearing their scrubs. It has really relieved my germ phobia. Hey…..that’s not blood on your shirt there, is it? Oh, just vomit, no problem.
  12. For not having to get a job in Central Africa right now.
  13. For Costco shopping carts. They are just so huge that it really makes me realize how small I am in this vast universe of consumption. 
  14. For the turkey being organic and humanely raised.
  15. For the fact that a lot of people have finally realized that hormones, antibiotics, mistreating animals, pesticides, chemical fertilizers, artificial colors, artificial flavors and toxic preservatives should not be on our menus. Do we really need to support a system that makes us all sick? Too expensive? What kind of price tag do you put on your own health, to salvaging whatever is left of this beutiful planet of ours for your kids, your grandkids and the generations to come? 



Monday, May 27, 2013

Privacy? It's not suppose to mean just bathroom time...

How much control do you have about the information of yourself in all those databases?


“Welcome to the Monster Mouse Amusement Park. We do hope you will enjoy your day and to ensure that your day is safe and enjoyable, we have prepared for your arrival with a personalized access ticket that will allow you to take only the rides that our lawyers feel are safe enough for you.  

Our records show that you have fewer than 200 friend connections in facebook, and very few updates on your status in the past three months, which makes you a good candidate for depression, so we are keeping our eye on you.

The data we have received from that little device you let your car insurance company install in your car to record your driving habits, shows that you like to drive fast, really fast. So, we have compiled a list of rides that will satisfy your rally driving dreams without compromising the safety of your fellow drivers. In fact, your insurance company has given you a discount of 10% on our admission tickets for the rest of the season. Isn’t that wonderful and so generous of them? I guess they’d prefer you just drive our rides and not your car so much…

Your friendly neighborhood pharmacy and your health insurance company have alerted us of several medical conditions that plague you and your family members. Due to your migraine headaches and the history of your family with cardiovascular problems we have limited your ride selection to the ones that have proven to trigger the least amount of heart attacks and epileptic seizures. As a migraine patient we also advice you to avoid the “It’s a Microscopic World After All” concert performed by the Squeaking Mouse Choir. 

For your dining choices we have compiled a list of restaurants based on our vast database of your purchasing habits from 5 (!) different supermarket chains. Due to your expensive habit of trying to buy organic food, we cannot offer you any meals at our restaurants “The Greasy Cluck” and the “High Fructose Corn Syrup Shack”.  The only thing in their menu for you to eat is the ketchup. 

We do recommend Baldi’s for your future grocery purchases, because your banking records show that your financial situation will be rather sad after this trip.  To help you, we have added a list of part-time job openings at our organization for your convenience. Sadly, our profound data porridge has shown that your legs are too short for any our costumed positions, but we have an opening in our parking department that is just made for you. Your master’s degree will qualify you for waving your arms and wearing a neon yellow vest to guide the thousands of buses, minivans and SUVs that flock to our parking lots daily. You will be paid in amusement park credits and peanuts. Think about all the rides you can take! 

According to your Gogaloo and Uhuu emails you haven’t been in contact with your mother enough to have a healthy, balanced mother-daughter relationship. The good new is, that since you are bringing your own children to the Monster Mouse Park, your chances of getting emails, chirps, txt msgs or just to be added as your child’s “friend” in facebook have increased by 0.5%. 

If you would have read the hundreds of e-mails and offers your health club has sent, you would have received our 2% off coupon for the “Plastic Log Ride” and a free squirt gun. Your health insurance company surely has noticed that you haven’t visited your health club since March. This may increase your premiums in the near future. As a suggestion, to get you back into your exercise routine, we have included a free admission ticket to Lorna the Lemur Yoga session for the whole family. It looks like you are ready, since you are wearing your stretchy pants today! (Are those the only ones that fit right now?)

Have a wonderful day at our amusement park and don’t forget to smile for the cameras that are placed 2 Ft. apart throughout the park! You can get more tips about where to go next as our face recognition software will know who you are wherever you go! Enjoy and come soon again!”

Seriously. We really are the proverbial frogs in boiling water. Some people are foaming at the mouth  about government control but the amount of data that these corporations have about people is staggering. There is no legislation in place to protect your privacy and no limits to what they can do to this "information". Yes, it's not actually all that accurate, and yes, you could be mixed to some other John Doe because of an error. And yes, the health insurance companies are already implementing policies to deem your premiums based on your behavior. Smoking is bad, how about eating fries,bacon and donuts, or a six pack of beer every night? Where is the line going to be drawn with that? And they are not going to take YOUR word for it. You'll be monitored, and that isn't very hard for them to do these days. Our privacy, our identities are in jeopardy. And for those afraid of government control: Although that shouldn't be your first concern, how much do you think it would really take for the government to actually get ahold of that information? How do you know they don't already have that?

Take a stand on your privacy. Contact your chosen politician and demand some action. Here is a short list of privacy advocacy groups:




Monday, December 31, 2012

Happy New Year 2013


WHY HIRE A PROFESSIONAL TO DO YOUR WEBSITE?



Your website needs to reflect your company’s uniqueness. 

The DIY sites and the cheapest monthly services cannot offer you anything unique. If you are not experienced with HTML and CSS, you might find your options very limited.

Your website is the number one source for your sales leads and/or customers 

If your company is heavily relying on getting exposure through web, there is no doubt you should hire a professional to handle your website needs. Not only does your website need to stand out, look 100% professional, look appealing to the target market, but it also needs to be easily found, ranking high on the search engines. Getting your website as well as SEO (Search Engine Optimization) done professionally can make a big difference in your bottom line.

You need to dedicate your time to your business 

Running your business probably takes enough hours of your day. Getting a professional, appealing and functional website aligned with your other marketing communications and branding, is time consuming and often a lot more challenging than people first think. There is a long list of skills that need to be considered:

  • Photography 
  • Photo editing 
  • Illustration skills 
  • Design skills and experience in WEB design 
  • Usability issues 
  • Programming skills 
  • Hosting issues 
  • Copy writing skills 
  • Search Engine Optimization (SEO)


Your website is your face to the world 

The quality of your website doesn’t only reflect your company image, it has the power to affect purchasing decisions. A well thought out website can turn those clicks into revenue. Make those first impressions count by making sure that your site is not just adequate but absolutely fabulous.

Hiring a local web designer instead of somebody on the other side of the planet may also prove to be a very wise decision.

In order to build a successful website, the whole team needs to fully understand your business and your target market. Communicating your ideas precisely and having meetings according to your schedule will most certainly be more likely to bring you the outcome that you are looking for. Hiring someone who lives 8-12 hour time difference away in a very different culture could complicate the project considerably.

Wednesday, September 19, 2012

Welcome to Amelia, Inc.'s blogsite

On this site I will blog about current things related to small business ownership, entrepreneurship, web design and e-commerce and anything business related that engages the mind and widens the horizons. 
For starters, I am posting a video that I saw some time ago. It stars an incredible and rare species of women: A very successful corporate executive. She is Sheryl Sandberg, the COO of Facebook. In June of 2012 she joined the Board of Directors for Facebook. I hope you enjoy the video!



SHERYL SANDBERG: WHY WE HAVE TOO FEW WOMEN LEADERS





INCREASE YOUR WEBSITE TRAFFIC WITH LINKDIN


Also wanted to share a very interesting article in one of my favorite magazines: The Entrepreneur. This article is about how you can get more traffic to your site by using LinkdIn. Click the logo for the link.

7 Ways LinkedIn Can Drive More Traffic to Your Website

URL: http://www.entrepreneur.com/blog/224454