Happy New Year 2013

WHY HIRE A PROFESSIONAL TO DO YOUR WEBSITE?

Your website needs to reflect your company’s uniqueness. 

The DIY sites and the cheapest monthly services cannot offer you anything unique. If you are not experienced with HTML and CSS, you might find your options very limited.

Your website is the number one source for your sales leads and/or customers 

If your company is heavily relying on getting exposure through web, there is no doubt you should hire a professional to handle your website needs. Not only does your website need to stand out, look 100% professional, look appealing to the target market, but it also needs to be easily found, ranking high on the search engines. Getting your website as well as SEO (Search Engine Optimization) done professionally can make a big difference in your bottom line.

You need to dedicate your time to your business 

Running your business probably takes enough hours of your day. Getting a professional, appealing and functional website aligned with your other marketing communications and branding, is time consuming and often a lot more challenging than people first think. There is a long list of skills that need to be considered:

• Photography 
• Photo editing 
• Illustration skills 
• Design skills and experience in WEB design 
• Usability issues 
• Programming skills 
• Hosting issues 
• Copy writing skills 
• Search Engine Optimization (SEO)

Your website is your face to the world 

The quality of your website doesn’t only reflect your company image, it has the power to affect purchasing decisions. A well thought out website can turn those clicks into revenue. Make those first impressions count by making sure that your site is not just adequate but absolutely fabulous.

Hiring a local web designer instead of somebody on the other side of the planet may also prove to be a very wise decision.

In order to build a successful website, the whole team needs to fully understand your business and your target market. Communicating your ideas precisely and having meetings according to your schedule will most certainly be more likely to bring you the outcome that you are looking for. Hiring someone who lives 8-12 hour time difference away in a very different culture could complicate the project considerably.